Price elasticity measures how much the quantity demanded of a good changes when its price changes. Think of it like a seesaw: if the price goes up, the demand might drop (seesaw tilts), and if the price goes down, demand might rise.
| Formula | Explanation |
|---|---|
\$Ed = \frac{(Q2 - Q1)}{(P2 - P1)} \times \frac{P1}{Q_1}\$ | Change in quantity ÷ change in price, adjusted for the starting price and quantity. |
If |Ed| > 1, demand is elastic (big reaction). If |Ed| < 1, demand is inelastic (small reaction). If |E_d| = 1, it’s unit‑elastic.
Income elasticity tells us how demand changes when people’s income changes. Imagine you get a new allowance – do you buy more snacks or stick to the same?
| Formula | Explanation |
|---|---|
\$Ey = \frac{(Q2 - Q1)}{(I2 - I1)} \times \frac{I1}{Q_1}\$ | Change in quantity ÷ change in income, adjusted for the starting income and quantity. |
If Ey > 0, the good is a normal good (demand rises with income). If Ey < 0, it’s a inferior good (demand falls as income rises).
Cross elasticity measures how the demand for one product changes when the price of another product changes. Think of two friends: if one’s price goes up, the other might become more popular.
| Formula | Explanation |
|---|---|
\$E{xy} = \frac{(QB' - QB)}{(PA' - PA)} \times \frac{PA}{Q_B}\$ | Change in quantity of B ÷ change in price of A, adjusted for the starting price of A and quantity of B. |
If E{xy} > 0, the goods are substitutes (price rise of A boosts demand for B). If E{xy} < 0, they are complements (price rise of A reduces demand for B).