Through the price mechanism markets answer the three basic economic questions:
Example: If the price of oranges falls from £1.00 to £0.80, quantity demanded might rise from 200 kg to 240 kg – a movement up the demand curve.
| Factor that shifts demand | Effect on demand curve |
|---|---|
| Higher consumer income (normal good) | Shift right (increase) |
| Lower consumer income (inferior good) | Shift left (decrease) |
| Change in tastes/preferences | Right if good becomes more popular; left if less popular |
| Price of a substitute rises | Shift right |
| Price of a complement falls | Shift right |
| Expectations of higher future price | Shift right (buy now) |
| More buyers in the market | Shift right |
Example: If the price of wheat rises from £1.20 to £1.40 per kg, quantity supplied might increase from 80 000 t to 95 000 t – a movement up the supply curve.
| Factor that shifts supply | Effect on supply curve |
|---|---|
| Improved technology | Shift right (increase) |
| Higher input prices (e.g., wages, raw materials) | Shift left (decrease) |
| Increase in taxes or regulations | Shift left |
| Expectations of higher future price | Shift left (withhold output) |
| More producers enter the market | Shift right |
| Natural disaster that reduces output | Shift left |
| Mobility of factors of production (e.g., labour can move quickly to a new industry) | Higher mobility → more elastic supply (flatter curve) |
When either the demand curve or the supply curve shifts, the equilibrium price and quantity change as shown below.
| Shift | Resulting change in equilibrium price (Pe) | Resulting change in equilibrium quantity (Qe) |
|---|---|---|
| Demand right (increase) | Price rises | Quantity rises |
| Demand left (decrease) | Price falls | Quantity falls |
| Supply right (increase) | Price falls | Quantity rises |
| Supply left (decrease) | Price rises | Quantity falls |
\[
\text{PED} = \frac{\frac{Q2-Q1}{(Q1+Q2)/2}}{\frac{P2-P1}{(P1+P2)/2}}
\]
\[
\text{PES} = \frac{\frac{Q2-Q1}{(Q1+Q2)/2}}{\frac{P2-P1}{(P1+P2)/2}}
\]
Situations where the market does not allocate resources efficiently on its own.
| Type of market failure | Key features | Typical government response |
|---|---|---|
| Public goods | Non‑rival and non‑excludable (e.g., street lighting) | Provision by government, financed by taxation |
| Merit goods | Undervalued by consumers, socially desirable (e.g., education) | Subsidies, free provision, or compulsory provision |
| Demerit goods | Over‑consumed if left to market (e.g., cigarettes) | Taxes, regulation, or bans |
| Externalities | Costs or benefits spill over to third parties (e.g., pollution) | Taxes on negative externalities, subsidies for positive ones, regulation |
| Monopoly | Single seller with market power; price above marginal cost | Price caps, anti‑trust legislation, public ownership |
Markets allocate scarce resources through the interaction of demand and supply. The equilibrium price (where Qd = Qs) clears the market. When the market is in disequilibrium – a surplus or a shortage – price pressures drive the market back toward equilibrium. The speed and direction of these adjustments depend on the elasticities of demand and supply, which are shaped by factors such as substitutes, income, technology, and the mobility of factors of production. Understanding the broader context – the role of markets, price changes, elasticity, the nature of a market economy, and possible market failures – equips students to analyse real‑world economic issues and to answer both AO1 (knowledge) and AO2 (application/analysis) questions in the IGCSE/A‑Level examinations.
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