effects of changes in interest rates

1. Understanding Business Activity

1.1 What a business does

  • Purpose: To satisfy human wants and needs by producing goods or services.
  • Needs vs. wants: Needs are essential for survival (food, shelter); wants are items that improve quality of life (smartphones, holidays).

1.2 Classification of businesses

SectorPrimarySecondaryTertiary
DefinitionAgriculture, mining, fishing – extraction of raw materials.Manufacturing, construction – turning raw materials into finished products.Retail, finance, education – providing services.

1.3 Size and growth

  • Size: Measured by turnover, number of employees, market share.
  • Growth:
    • Organic – internal expansion (new products, new markets).
    • Inorganic – mergers, acquisitions, franchising.

1.4 Business failure

  • Poor cash‑flow management, inadequate market research, high fixed costs, weak leadership.
  • Consequences: loss of jobs, unpaid creditors, impact on local economy.

1.5 Business objectives

StakeholderTypical Objective
Owners / shareholdersProfit maximisation, return on investment.
ManagersGrowth, market share, efficiency.
EmployeesJob security, higher wages, good working conditions.
CustomersQuality, value for money, choice.
Community / governmentEmployment, environmental protection, tax revenue.

2. People in Business

2.1 Motivation

  • Maslow’s hierarchy of needs: physiological → safety → social → esteem → self‑actualisation.
  • Herzberg’s two‑factor theory:
    • Hygiene factors (salary, conditions) prevent dissatisfaction.
    • Motivators (recognition, responsibility) create satisfaction.
  • Financial vs. non‑financial incentives (bonus, profit‑share, training, flexible hours).

2.2 Organisation and leadership

  • Organisational structure:
    StructureKey feature
    FunctionalDepartments by expertise (marketing, finance).
    DivisionalSeparate divisions for product lines or regions.
    MatrixDual reporting – functional and project‑based.
  • Leadership styles: autocratic, democratic, laissez‑faire – impact on morale and decision‑making speed.

2.3 Trade unions and employment legislation

  • Trade unions negotiate wages, conditions, and resolve disputes.
  • Key UK legislation (relevant for IGCSE):
    • Employment Rights Act – unfair dismissal, written contracts.
    • Health & Safety at Work Act – employer duty of care.
    • National Minimum Wage Act – minimum pay.

2.4 Recruitment, training & redundancy

  1. Recruitment process
    • Identify vacancy → write job description → advertise → shortlist → interview → select → offer.
  2. Training methods
    • On‑the‑job (apprenticeship, job rotation).
    • Off‑the‑job (classroom, e‑learning, seminars).
  3. Redundancy: when a role is no longer needed; statutory redundancy pay, consultation, retraining.

2.5 Communication

  • Formal (reports, memos) vs. informal (water‑cooler chat).
  • Barriers: language, cultural differences, hierarchy, technology.
  • ICT tools: email, intranet, video‑conferencing – improve speed and reach.

3. Marketing

3.1 Role of marketing

  • Identify and satisfy customer wants → generate revenue and build brand loyalty.

3.2 Market changes

  • Technological innovation, shifting consumer preferences, global competition.

3.3 Niche vs. mass market

  • Niche: specialised product for a small, well‑defined segment (e.g., vegan cosmetics).
  • Mass: product aimed at a large, broad audience (e.g., standard smartphones).

3.4 Segmentation

VariableExample
DemographicAge, gender, income.
GeographicRegion, urban/rural.
PsychographicLifestyle, values.
BehaviouralUsage rate, loyalty.

3.5 Market research

  • Primary research: surveys, interviews, focus groups – data collected first‑hand.
  • Secondary research: published reports, statistics – cheaper, quicker.

3.6 The marketing mix (4 Ps)

PKey considerations
ProductFeatures, quality, branding, warranty.
PriceCost‑plus, penetration, skimming, discount strategies.
PlaceDistribution channels, logistics, retail location.
PromotionAdvertising, sales promotion, public relations, personal selling.

3.7 Legal controls on marketing

  • Consumer Protection Act – product safety.
  • Advertising Standards Authority – truthfulness, no misleading claims.

3.8 Foreign‑market entry

  • Exporting, licensing, franchising, joint venture, wholly‑owned subsidiary – each with different risk and control levels.

4. Operations Management

4.1 Production methods

MethodTypical outputAdvantagesDisadvantages
Job productionOne‑off, customisedHigh flexibilityHigh cost per unit
Batch productionLimited runsBalanced cost & flexibilitySet‑up time between batches
Flow (mass) productionLarge volumesLow unit costLow flexibility

4.2 Productivity

  • Productivity = Output ÷ Input (e.g., units per labour‑hour).
  • Ways to improve: training, better technology, process re‑design.

4.3 Costs and break‑even analysis

  • Fixed costs: rent, salaries – do not change with output.
  • Variable costs: raw materials, hourly wages – vary with output.

Break‑even formula:

$$\text{Break‑even output} = \frac{\text{Fixed Costs}}{\text{Price per unit} - \text{Variable Cost per unit}}$$

Example: Fixed £20 000, price £50, variable £30 → Break‑even = £20 000 / (£50‑£30) = 1 000 units.

4.4 Quality

  • Quality control (QC): testing finished goods, inspection.
  • Quality assurance (QA): processes that prevent defects (ISO 9001).

4.5 Location decisions

FactorImpact on decision
Transport costsCloser to suppliers reduces inbound costs; nearer customers reduces distribution costs.
Labour availability & costSkilled workforce vs. wage levels.
Legal & tax environmentIncentives, regulations.
Market accessProximity to target customers.

5. Financial Information & Decisions

5.1 Sources of finance

SourceTypeTypical useAdvantageDisadvantage
Bank loanLong‑term externalPlant & equipmentPredictable repaymentsInterest cost
OverdraftShort‑term externalCash‑flow gapsFlexible borrowingHigh interest
Share issueLong‑term external equityExpansionNo repaymentDilutes ownership
Retained profitInternalRe‑investmentNo external costLimited amount
Hire purchaseLong‑term external (asset finance)MachinerySpreads costHigher total cost

5.2 Cash‑flow forecasting (simple template)

MonthCash in (£)Cash out (£)Net cash flow (£)
Jan50,00045,0005,000
Feb55,00048,0007,000
Mar60,00052,0008,000

Positive net cash flow indicates sufficient liquidity; a negative figure signals the need for short‑term finance.

5.3 Key financial statements (components only)

  • Income statement: revenue, cost of sales, gross profit, operating expenses, net profit.
  • Balance sheet: assets (current & non‑current), liabilities (current & long‑term), shareholders’ equity.

5.4 Ratio analysis (sample calculations)

RatioFormulaInterpretation
Gross profit marginGP ÷ Revenue × 100Higher % = better pricing/ cost control.
Current ratioCurrent assets ÷ Current liabilities>1 indicates ability to meet short‑term debts.
Return on capital employed (ROCE)Profit before interest & tax ÷ Capital employed × 100Measures efficiency of capital use.

5.5 Mini data‑set – interest expense

ABC Ltd has a £500,000 bank loan:

ScenarioInterest rateAnnual interest expense (£)
Before change6 %30,000
After a 2 % rise8 %40,000

Question (AO2/AO3): Calculate the percentage increase in the annual interest expense and discuss how this might affect ABC Ltd’s pricing strategy.

6. External Influences – Government Policy: Changes in Interest Rates

6.1 What are interest rates and why does the government use them?

  • Definition: The cost of borrowing money, expressed as a percentage of the amount borrowed. In the UK the Bank of England (BoE) sets the base rate, which influences the rates commercial banks charge.
  • Key government economic objectives (Cambridge syllabus 1.6.2)
    • Control inflation.
    • Stimulate economic growth.
    • Stabilise employment.
    • Influence the exchange rate.
  • Why the central bank changes rates
    • Curb inflation: Raising rates makes credit more expensive, reducing consumer spending and price‑rise pressures.
    • Boost growth: Cutting rates lowers borrowing costs, encouraging spending and investment.
    • Manage exchange rate: Higher domestic rates attract foreign capital, causing the currency to appreciate.

6.2 Direct effects on businesses

  1. Cost of finance
    • Higher rates → higher interest repayments → lower profit margins for firms that rely on borrowing.
    • Typical responses: renegotiate loan terms, switch to cheaper finance, delay new borrowing.
  2. Investment decisions
    • Higher rates raise the required rate of return (the “hurdle rate”). Fewer projects meet the profitability test.
    • NPV formula (AO2/AO3):
      $$\text{NPV}= \sum_{t=1}^{n}\frac{C_{t}}{(1+r)^{t}}-C_{0}$$ where r = discount (interest) rate.
    • Worked example (simple three‑year project):
      YearCash inflow (£)
      0 (initial outlay)-10,000
      14,000
      24,000
      34,000

      Using a discount rate of 5 %:
      NPV = 4,000/1.05 + 4,000/1.05² + 4,000/1.05³ – 10,000 = £1,150 (positive – project acceptable).

      Using a discount rate of 10 %:
      NPV = 4,000/1.10 + 4,000/1.10² + 4,000/1.10³ – 10,000 = –£210 (negative – project rejected).

      This shows how a rise in interest rates can turn a viable investment into an unviable one.

    • Typical business response: postpone or cancel capital projects, seek internal funding, or look for higher‑return opportunities.
  3. Cash‑flow management
    • Higher interest payments tighten cash flow, limiting ability to pay suppliers, hold inventory, or meet dividend expectations.
    • Typical response: tighten credit control on customers, reduce stock levels, negotiate longer payment terms with suppliers.

6.3 Indirect effects on the wider economy (and implications for businesses)

  • Consumer spending
    • Higher rates increase mortgage, credit‑card and personal‑loan repayments → disposable income falls → demand for non‑essential goods falls.
    • Business implication: retailers may lower prices or run promotions; manufacturers may cut output.
  • Exchange rate
    • Higher domestic rates attract foreign capital → domestic currency appreciates.
    • Result: exports become more expensive, imports cheaper.
    • Business implication: export‑oriented firms may see lower sales and consider off‑shoring or hedging; import‑dependent firms benefit from lower input costs.
  • Inflation
    • Higher rates reduce aggregate demand → price‑rise pressures ease → inflation falls.
    • Lower rates have the opposite effect, potentially fuelling inflation.
    • Business implication: slower input‑cost growth helps margins; higher inflation may force price rises, risking market share.
  • Employment
    • Reduced demand can lead to lower production → redundancies or slower hiring.
    • Higher employment supports consumer spending, creating a feedback loop.
    • Business implication: firms may adopt flexible working, up‑skill staff, or delay recruitment.

6.4 Summary table – Effects of an increase vs. a decrease in interest rates

Effect Increase in Interest Rates Decrease in Interest Rates
Cost of borrowing for businesses Higher – profit margins fall Lower – profit margins improve
Consumer spending Falls – higher loan repayments Rises – cheaper credit
Investment in plant & equipment Falls – higher hurdle rate (NPV less likely positive) Rises – lower hurdle rate
Exchange rate (ceteris paribus) Appreciates – exports less competitive Depreciates – imports more expensive
Inflationary pressure Reduced – demand slows Increased – demand rises
Unemployment May rise – lower output May fall – higher output

6.5 Short‑term vs. long‑term considerations

  • Short‑term: Immediate impact on borrowing costs influences consumer confidence, house‑price activity and cash‑flow of firms with variable‑rate loans.
  • Long‑term: Persistent low rates can boost capital formation, raise productivity and expand potential output; prolonged high rates may suppress investment, slow technological progress and increase structural unemployment.

6.6 Evaluation prompt (AO4)

Weigh the short‑term benefit of reduced inflation against the longer‑term risk of higher unemployment. Which outcome is likely to be a higher priority for a developing economy that is still trying to create jobs? Provide a justified recommendation for a manufacturing firm that is considering a £2 million expansion project.

6.7 Potential exam questions (AO2‑AO4)

  • Explain how an increase in interest rates can affect a manufacturing firm’s decision to expand its production capacity.
  • Discuss the likely impact on a country’s export market if the central bank raises interest rates.
  • Using a diagram, illustrate the effect of a change in interest rates on the aggregate‑demand curve.
  • Evaluate the advantages and disadvantages of using interest‑rate policy to control inflation in a country with high unemployment.
Suggested diagram: Aggregate‑demand shift caused by a change in interest rates (AD₁ → AD₂).

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