Lesson Plan

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Lesson Plan
Grade: Date: 17/01/2026
Subject: Business
Lesson Topic: the process of product development
Learning Objective/s:
  • Describe each stage of the product development process and its purpose.
  • Analyse how idea generation and screening influence product success.
  • Calculate a basic break‑even volume for a new product concept.
  • Evaluate the benefits and risks of prototype and market testing.
  • Apply the process to a case study by selecting appropriate tools for each stage.
Materials Needed:
  • Projector and screen
  • Whiteboard and markers
  • Printed handout of the product‑development table
  • Case‑study worksheets
  • Calculators
  • CAD demo video (short)
  • Sticky notes and coloured pens for brainstorming
 Introduction:
Imagine a tech start‑up that has just invented a wearable device – how does it move from an idea to a product on supermarket shelves? Recall how marketing analysis feeds ideas into product development. By the end of the lesson you will be able to map the seven stages, justify key decisions, and perform a simple break‑even calculation.
Lesson Structure:
  1. Do‑now (5'): Students list three recent product launches and identify the likely stage they are in.
  2. Mini‑lecture (10'): Present the seven‑stage flowchart, highlighting purpose and typical tools.
  3. Group activity – Idea Generation & Screening (15'): Brainstorm product ideas on sticky notes, then use a screening matrix to shortlist.
  4. Concept Development role‑play (10'): Teams craft a brief concept statement and test it with peers for feedback.
  5. Business Analysis exercise (10'): Using a sample concept, calculate break‑even volume with calculators.
  6. Consolidation quiz (5'): Quick Kahoot quiz on stage order, outputs, and tools.
Conclusion:
We reviewed the full product‑development pipeline, practiced idea screening, concept testing, and a break‑even calculation. For the exit ticket, write one risk you would monitor during market testing. Homework: produce a one‑page report applying the seven‑stage process to a product of your choice.