Lesson Plan

• Describe the key characteristics of each communication medium (newsletters, posters, websites, multimedia presentations, audio, video, streaming, ePublications).
• Explain the typical uses and target audiences for each medium.
• Compare the advantages and limitations of the different media.
• Apply selection criteria to choose the most appropriate medium for a given purpose.
• Create a simple example of a chosen medium using suitable software.

• Projector and computer with internet access
• Whiteboard and markers
• Printed handout of the media comparison table
• Sample newsletters, posters, and website screenshots
• Presentation software (PowerPoint or Google Slides)
• Audio and video clips for demonstration
• Worksheet for media‑selection activity

Begin by asking students how they receive news about school events and what formats they notice most often. Connect this to their prior experience with email newsletters, social media posts, and posters. Explain that by the end of the lesson they will be able to identify the characteristics of eight communication media and select the most suitable one for a specific purpose.

1. Starter (5') – Whole‑class discussion: list recent communication media students have encountered.
2. Direct instruction (10') – Present the overview table via projector, highlighting key characteristics and typical uses.
3. Guided analysis (15') – In pairs, examine sample media (newsletter, poster, website) and complete the comparison worksheet.
4. Media‑selection activity (15') – Groups receive a scenario (e.g., promoting a school fundraiser) and decide which medium best fits, justifying their choice using the selection criteria.
5. Creation task (10') – Each group creates a simple poster or slide using PowerPoint/Google Slides to illustrate their chosen medium.
6. Plenary (5') – Recap key points; exit ticket: write one characteristic and the best use for a media of their choice.

Summarise the main characteristics of the eight media and remind students of the decision‑making factors (audience, purpose, resources). Collect exit tickets to check understanding, and assign a homework task to find a real‑world example of a media streaming service and write a short paragraph on its typical uses.